About, YourMLC

AboutOur story

Built for the gap
no one else would fill.

4.7 million small businesses sell on WhatsApp. Not one WordPress plugin gave them a real product configurator without WooCommerce, per-message fees, or a cloud SaaS account. So we built it.

Why we exist

We built the tool we wished existed, for the baker, the boutique, the craft couple selling on WhatsApp, on their own terms.

M The MLC teamStandalone · 10-minute setup · your data, your server
Why we built this

Every other option was too heavy or too expensive.

Free WordPress plugins needed WooCommerce, a huge framework that overwhelms most small business owners. The SaaS platforms charged $89–499/mo plus per-message fees and needed a Meta Business API account just to start.

Neither was built for the baker in Houston, the boutique owner in Miami, or the craft couple in Mexico City. So we built MLC: standalone, 10-minute setup, $19.99/mo with code GET10OFF ($29.99 list), orders straight to your WhatsApp, in English or Spanish, no API, no WooCommerce.

The transformation

From chaos to clean, complete orders.

Before: back-and-forth DMs, manual totals, orders lost in chat threads, wrong items, no record of last week’s sales.

After: your customer configures their order on your site. Price updates live. A complete, accurate message lands in your WhatsApp. Confirmation emails send themselves. Your data stays in your own WordPress database, never ours.

The market

Why WhatsApp commerce needed a real tool.

530M
Active WhatsApp users in Latin America
$18.2B
LATAM conversational commerce (2026), 35% annual growth
4.7M
Small businesses selling on WhatsApp, +42% YoY
0
WordPress plugins with native EN+ES configurator, no WooCommerce, no API fees, before MLC

Sources: WhatsApp LATAM data, conversational commerce reports 2026.

The team

Two builders. One obsession.

GS
Gagan Sardaar
Lead Developer
Built the configurator engine, setup wizard, and checkout from scratch. Obsesses over making complex things feel simple for owners who never wanted to learn WordPress.
RK
Richard Kohn
Product & Strategy
Set the product vision: a real configurator for WhatsApp sellers, without WooCommerce, without API fees, data staying on the owner’s server. Stays close to real shop owners to keep us honest.
🛠️
Open Source Community
Contributors
Built on the WordPress ecosystem we love. We contribute fixes back to the tools we rely on and ship updates based on real store owner feedback.
Our principles

Simple. No exceptions.

01

Your data stays yours

Every order, every customer lives in your WordPress database. Not our cloud. Yours permanently, even if you cancel.
02

No hidden fees

No per-message charges, no per-order cuts, no seat upgrades. The price on your plan is the bill you pay, nothing variable bolted on later.
03

Simple wins every time

If a feature needs a developer to set up, it’s not finished. We don’t ship until a shop owner can do it themselves in 10 minutes.
04

Built for real sellers

Honest pricing a small shop can afford. Setup in English or Spanish. Native bilingual fields. Every decision made with María, Carlos, and Ana & Luis in mind.

Ready to stop taking
orders by hand?

Free plugin, no card. One product forever. 10 minutes. No developer needed.

Start free Talk to us first